Plans at a glance
| Free | Base | Pro | Business |
Price | $0/mo | $39/mo (billed annually) or $49/mo | $79/mo (billed annually) or $99/mo | $239/mo (billed annually) or $299/mo |
Best for | Testing the platform | New coaches, creators & brands building a community | Established creators growing their community | Teams that need priority support and deep customization |
Active members included | 100 | 1,000 | 1,000 | 1,000 |
Transaction fee | 15% | 2.5% | 2.5% | 2.5% |
Video & audio uploads | 3 total | Unlimited | Unlimited | Unlimited |
Every plan, including Free, includes a custom app icon, unlimited content, and push notifications. Prices are in USD; annual billing saves 20% versus paying monthly.
What's unlocked at each tier
🆓 Free gets you a fully working app — build your app, sell digital products, and engage up to 100 active members at no cost. It's capped at 3 video/audio uploads and carries a 15% transaction fee, which makes it best for testing your setup before you launch for real.
🧱 Base ($39–49/mo) is everything in Free, plus the features most creators need to actually run a business on Movement:
Unlimited audio & video uploads
One-to-one messaging & group chat
Private access and private apps
In-app search
Multiple teammates
Transaction fee drops to 2.5%
🚀 Pro ($79–99/mo) is everything in Base, plus tools for growing and polishing your app:
Remove Movement branding
Custom code block
Zapier integration
Scheduled push notifications & campaigns
Google Analytics
💼 Business ($239–299/mo) is everything in Pro, plus the tools larger or more established brands need:
Priority support
API access
Custom CSS & code
Custom domains
App Store listing (submit your app to the Apple App Store / Google Play)
Google Tag Manager
Enterprise — for organizations that need enterprise-level security, compliance, and support at scale. Contact sales for a custom quote.
Frequently asked questions
How is an "Active Member" counted?
An Active Member is anyone who has actively used your app in the last 30 days. Free includes 100, and every paid plan includes 1,000 by default — you can purchase additional member quotas if you scale beyond that.
What are the transaction fees, and why do they change by plan?
Movement takes 15% on the Free plan and 2.5% on all paid plans, on top of standard Stripe processing fees (which vary by location — see Stripe's pricing). You keep the rest: 85% on Free, 97.5% on paid plans. That's a meaningfully better cut than a typical app store, which takes 30%.
Can I try Movement before paying?
Yes! Every paid plan comes with a 14-day free trial, and the Free plan itself never expires, so you can build and test with no time pressure or credit card required.
Do you offer a discount for paying annually?
Yes, choosing annual billing saves you 20% compared to paying month-to-month.
Is there a limit on how much content I can create?
No — unlimited content is included on every plan, including Free. The differences between tiers are around uploads, members, branding, and support/customization features, not how much you can build.
What's the difference between "unlimited uploads" on paid plans and the 3-upload cap on Free?
Free is capped at 3 total video/audio uploads so you can test the platform. Every paid plan removes that cap entirely — upload as much audio and video as your app needs.
How do I upgrade, downgrade, or cancel my plan?
You can upgrade or downgrade at any time from your account settings, and you're never locked into a contract. If you're looking to cancel entirely and close down your app, there's a specific process to follow — see How to Cancel Your Movement Plan for the full walkthrough, including an important note about member subscriptions.
What if I need something beyond the Business plan? Contact our sales team about Enterprise — it's built for organizations that need advanced security, compliance, and dedicated support as they scale. 📈
Have a question this article didn't answer? Reach out to support and we'll help you find the right plan.